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Selling a Company: What Actually Decides the Deal

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  • Feb 7, 2025
  • 1 min read

Updated: Mar 10, 2025

The Situation

When a growing business is ready to expand through a distributor or reseller network, having a clear, well-structured agreement is essential. For MESH, we helped craft a comprehensive Reseller Agreement, designed to address everything from product scope to compliance, ensuring a smooth path forward.


Our Approach

By carefully reviewing each section, we made sure the key elements were rock-solid, including:


  • 🗺️ Scope of Appointment – Defined territories, product specifications, and exclusive rights.

  • 💵 Pricing & Payment Terms – Clear invoicing, product costs, and tax obligations.

  • 🧑‍🎨 Intellectual Property & Confidentiality – Defined software usage, marketing licenses, and data handling.

  • 📊 Commercial & Financial Input – Our business consulting services helped validate the commercial aspects, ensuring a sound financial structure.


The Impact

Our approach focused on aligning the legal framework with the client’s business goals, making sure no bumps or obstacles were left on the road ahead. The final agreement gave the client the clarity and protection needed to confidently launch their distribution model, setting them up for success and long-term growth.


“We were able to confidently expand our business, thanks to Alfred’s thorough guidance on our distribution agreement. Their legal expertise and strategic insights made sure there were no rocks on the road, and we were able to focus on growing our business.” - Ammar Mirjan, CEO, MESH

The Team


Thierry Barbey, Founding Partner (Legal Advisory)
Thierry Barbey, Founding Partner (Legal Advisory)
Diego Seitz, Founding Partner (Business Consulting)
Diego Seitz, Founding Partner (Business Consulting)
Sandro Stich, Senior Associate (Legal Advisory)
Sandro Stich, Senior Associate (Legal Advisory)











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