
Safeguard Your Brand: Comprehensive Trademark Protection
Your brand is one of your most valuable assets. Protecting your trademark ensures your business stands out in a competitive market and prevents unauthorized use that could harm your reputation. Whether you’re registering a new trademark, defending an existing one, or managing international portfolios, we provide strategic and practical solutions tailored to your business needs.
Our unique approach
Trademark protection goes beyond registration. Our services cover the entire lifecycle of your brand’s legal defense, ensuring comprehensive safeguarding of your intellectual property rights.
Here’s how we help:
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Trademark Searches and Assessments: We conduct thorough clearance searches to evaluate the availability and risk of conflict with existing trademarks.
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Filing and Registration: We handle trademark applications under Swiss, EU, and international systems, ensuring compliance and proper classification of goods and services.
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Trademark Portfolio Management: Strategic advice on managing multiple trademarks across jurisdictions to align with your business growth.
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Renewals and Compliance: Ensuring timely renewals and compliance with changing laws to maintain your trademark rights.
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Enforcement and Monitoring: Proactive monitoring to detect potential infringements and swift enforcement measures to protect your rights.
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Coexistence Agreements: We can support you with negotiating a fair coexistence agreement allowing both parties to continue using the challenged trademark within agreed limitations.
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Dispute Resolution: We provide advice on mediation and alternative dispute resolution options. For court litigation, we connect you with our trusted network of expert partners.
What we deliver
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Trademark search reports to assess risks and opportunities
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Seamless registration process across Swiss, EU, and beyond
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Proactive monitoring to identify and counteract infringements
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Strategic advice for creating a strong trademark portfolio
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Clear guidance on using trademarks
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Cost-effective management of trademark renewals and compliance
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Enhanced brand reputation and value through secure legal protection
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Increased investor confidence with a well-protected brand.
The Team
Founding Partner (Legal) & CEO
Founding Partner (Business Consulting) & COO
Senior Associate (Legal)
Associate (Legal)
Want to learn how Alfred can unlock your business potential?
Book a complimentary intro call with us. We’d love to discuss your needs and how we can assist you.
Flexible Packages
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The Alfred Advantage

Made by Founders
Alfred is run by successful startup founders. That’s how we are uniquely equipped to see eye-to-eye with entrepreneurs. We know the problems and we find the solutions with you.

Legal & Business
Our long experience in the startup world has shown us: A symbiosis of legal and business knowledge delivered from a single source brings startups more effective and pragmatic solutions.

Always Actionable
We know you have no time to theorize. You need actionable solutions now. We do research, so you don’t have to and quickly point you toward impactful adjustments.
But don’t take our word for it.
Clients rely on Alfred for their intellectual property strategy.
“Thanks to their expert guidance and personalized approach, we navigated the complexities of starting our Zurich based business with ease. Their comprehensive legal support gave us confidence every step of the way.”

Sarah L.
Tech Startup Founder
“Thanks to their expert guidance and personalized approach, we navigated the complexities of starting our Zurich based business with ease. Their comprehensive legal support gave us confidence every step of the way.”

Sarah L.
Tech Startup Founder
FAQs
Have questions? We have answers. Can’t find what you’re looking for? Don’t hesitate to contact us or schedule an intro call.
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