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Meet Rico Wyder

Rico Wyder

B2B Sales Specialist (Business Consulting)

I am a strategic sales leader and international growth advisor with a passion for scaling startups and empowering founders to take their business to the next level. Specializing in B2B go-to-market strategies, sales team optimization, and international expansion, I help companies unlock new markets, drive revenue growth, and build sustainable foundations for success.

Over the years, I’ve had the privilege of working with high-growth startups and global enterprises, where I’ve honed my expertise in crafting actionable strategies, building high-performing teams, and leading cross-functional initiatives. My career has taken me across diverse industries, and I thrive at the intersection of strategy and execution, where big ideas meet tangible results.

Previously, I played pivotal roles in organizations like Rocket Internet, Avrios, and Degreed, delivering transformative growth and operational excellence in markets across Asia, Europe and North America. I hold degrees from ESADE, Bocconi, and the University of St. Gallen and I enjoy bringing a global perspective to every challenge.

Areas of Expertise

Go-to-market Strategy

Internationalization

Pricing Strategy & Rollout

Sales Operations

Negotiation

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Ready to grow your vision?

Email us at info@alfred.ch or schedule a free introductory call to discuss how we can support you.
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